This platform is best for individuals who either want a personal blog, in which they just pretty much write about whatever they want, or a niche blog in which they focus on a particular topic. This blog is also powered by Blogger.
WordPress is good for personal bloggers who do not want too many features and control over their blogs. If you are looking for more control over your blog and the ability to customize it as you want, I would not recommend WordPress.
This would mean musicians, artists, photographers, really anyone that is trying to show off an artistic ability. These types of sites wouldn’t need a lot of pages, and chances are that artistic people will have a great time in the Wix editor. Wix could also be great for small business owners that offer a service. However if part of your business is selling things online, then I wouldn’t choose Wix.
So hopefully now it will be easier for you to pick a platform rather than just going out and trying a bunch to see what you like.